Workshop: Challenging Mindsets – a guide for food writers, stylists and recipe testing

Wednesday 13 January 2021, 4pm

Zoom

Time: 4pm
Price: Free. Open to Guild members only.

Event Information

In an age of heightened social and cultural awareness, how do you understand and address perceptions and expectations when you write and test recipes? How do you tread the fine line between meeting the needs of your readers and followers, without unwittingly causing offence? And what are the common pitfalls to avoid? Guild member Mallika Basu, a food communications consultant and the co-founder of SIZL Spices, is running a session to address these important questions for her fellow members.
 
The session will cover key watchouts, real life examples from 'ethnic' food writers, as well as Mallika's own experience from growing up in India, writing about food in the UK for the London Evening Standard and publishing two cookbooks. It was previously delivered to the editorial team of BBC Good Food and olive, and was inspired by Mallika's recent food writing and communications courses at the British Library.

 

This session will take place through Zoom. Please email Guild administrator Jonathan Woods jonathan@gfw.co.uk to register Jonathan will then send you details of how to access the event on Zoom. 

Getting to this Event

Zoom